'My L'Oreal Colorist' takes the guesswork out of choosing the right hair color.
No more guessing which hair color will suit you, L'Oreal Paris has just launched a new mobile app called My L'Oréal Colorist.
Available for free download at the Mac Apple Store, the 'My L'Oreal Colorist' "takes the guesswork out of choosing the right hair color."
Simply choose to either 'Scan a Shade' or 'Find a Shade'. Choosing scan allows you to scan the UPC bar-code of the L'Oréal Paris hair color product/shade you are interested in, while the 'Find a Shade' option offers both at-home and on-the-go users to answer a short questionnaire before learning their shade recommendation.
Beauty vlogger Dianna Hampton says "It's easy to get lost in your day-to-day activity and put yourself last. Not everyone has the time to go to a salon and get professional color services, and the hair color aisle can be a bit overwhelming as there are so many shade options.
"I recommend 'My L'Oréal Colorist' to anyone looking to get professional-quality results from the comfort of their own home. The app is really easy to use and asks all the right questions to ensure each user is matched up with a hair color that is just right for them. It takes the guess work out of finding the perfect shade for you."
For full details on how the 'My L'Oréal Colorist' app works read here.